A methodology for harnessing an organization’s collective intelligence to solve problems and enhance decision-making.
A method built on the principle that everyone contributes — every participant is actively involved in the process.
LEGO® bricks serve as a medium for expressing complex ideas through construction, storytelling, and metaphor.
The issue, challenge, or idea is literally on the table — to be discussed, explored, reshaped, tested, improved, and decided upon together.
The method unlocks creative energy, new ways of thinking, and perspectives that most adults have forgotten they even possess.
People think differently, teams communicate more effectively, and the results are more creative and innovative
Every time you need to shift routine business dynamics and have a more meaningful, in-depth conversation, LEGO® SERIOUS PLAY® can help.
LEGO® SERIOUS PLAY® is used to explore a wide range of topics, including:
…and more
A deep, comprehensive, and intensive strategic workshop that enables participants to explore complex systems, develop new strategies, and drive meaningful change using the LEGO® Serious Play® methodology.
A classic format for exploring and deepening any topic where the goal is to find long term solutions that strengthen both the teams and the organization.
A 4-8 hour workshop with a more in-depth and comprehensive nature, allowing you to explore complex issues and develop long-term solutions using the LEGO Serious Play method.
A classic workshop for addressing the challenges of problem solving, team building and development, change processes, leadership development and more.
A short and focused two-hour workshop, using the creativity and innovation that characterize the LEGO Serious Play method.
Suitable for team building, finding quick solutions, building ideas, connecting people, creativity and more.
Professor Johan Roos is a Swedish organizational theorist and academic leader, best known as the co-creator of the LEGO® SERIOUS PLAY ® method. His research and teaching explore strategy, innovation, and the intersection between human imagination and technologies such as artificial intelligence in shaping the future of organizations.
But no less important is the experience of the thousands of professionals who have been using this method for over a decade in the largest companies in the world. Various organizations NASA, Google, EY, Coca-Cola, Shell, SAP & LEGO, have used this method to change the discourse and discover revolutionary new ideas.
The LEGO SERIOUS PLAY method is based on scientific studies in which improvement and success in creating people’s involvement, changing the discourse and solving complex problems using Lego has been proven.
The way we create and build with our hands opens up knowledge we didn’t know we had. The joy and productivity of entering the flow experience (THE FLOW The confidence created by talking about issues through a model and not through the usual business/power dynamics. Method
The LEGO SERIOUS PLAY works because it is based on established scientific principles.